With a multi-disciplinary portfolio of print and interactive communications, Fraiman Design has the depth needed to provide you with the most contemporary and innovative solutions – regardless of your industry or your project’s scope. We’ve been helping some of North America’s top corporations with their marketing communications for over 30 years. In itself it may not be much of an achievement, but what makes it remarkable is our ability over the years to consistently invent creative and innovative ways to help improve our clients’ business. Our focus is on delivering excellence within your budget, because we know that quality at any cost is no longer an option. Some call it Value, at Fraiman Design we call it Marketing ROI – Relevant, Original and Informative solutions that are efficient, effective and never compromise on quality.

Please click on the list below to read more about each of the Fraiman Design disciplines.

annual reports

Good design and financial communication are not mutually exclusive – both are essential to properly convey corporate information and manage investor expectations. Fraiman Design has proven expertise in creating advanced strategic communications that focus on your message, not on our design. We use words and pictures to create a visual vocabulary that brings your story to life through the pages of your annual report. Our aim is to give your readers the experience of holding your company in their hands when they hold your annual report.

brand + packaging

At Fraiman Design When we consider packaging and branding a success when our design is invisible. We want your customer to be impressed by your brand, not by our clever graphics. We often immerse ourselves in your project with a passion bordering on zeal. Before we formulate a branding concept for a product, we test it and taste it, use it and abuse it, until we know enough about it to create the right label, package or box. Our designers will explore the latest materials and fabrications to give your packages the right structure and appropriate graphics, which form the basis for brand recognition.

corporate identity

Corporate identity must be relevant, original and memorable – otherwise it is inconsequential. To be invisible in today’s competitive world is to be unknown. Whether you are a start-up entrepreneur or an expanding global corporation, Fraiman Design can help increase your top-of-mind awareness by developing an innovative, progressive and dynamic public image that will differentiating you from your competitors. In today’s media saturated world, much of a company’s value is based on its non-tangible assets. A properly planned, effectively introduced and professionally monitored corporate identity can often be the best investment a corporation can make in its future.

exhibits + signage

Human behavior is often complex and paradoxical. Therefore, people in motion need clear and easy-to-grasp information. At Fraiman Design we develop way-finding systems, exhibits and displays that are visible, comprehensible, effortlessly accessible and well fabricated. Every detail – from the choice of materials to lighting and manufacturing – must be right. Creativity and functionality, consistency and innovation, information and esthetics, all are instrumental in ensuring the ultimate success of your objectives. Whether you are displaying your products, promoting your services, or pointing directions, Fraiman Design will help you make a positive impact that will positively impact on your target groups’s experience.

print + editorial

The only worthwhile reason to produce quality communications is to advance your business objectives. Therefore, Fraiman Design starts each project with in-depth research before formulating a creative approach. We often reject quick and easy solutions where style triumphs over substance, in favor of the right concept entrenched in a solid, meaningful strategy. We understand that if a brochure, catalogue, newsletter or magazine is to be effective, it must be visually stimulating, thoughtful and based on real knowledge of your product or service. Regardless of size, scope or format, Fraiman Design will combine the most appropriate materials with visual elements that evoke emotions, motivate actions and invite the reader to a unique experience.

web + interactive

An effective website and internet communication program based on sophisticated, well designed architecture, can help you build the credibility you need to successfully compete in today’s Digital Century. By extending the consistency of your brand identity to a wider range of potential customers, your business will achieve maximum exposure in its marketplace, transcend your competition and connect on a personal level with your target audience. Through well written copy, creative images and innovative navigation systems combined with the most up-to-date programming, Fraiman Design can help you build a solid presence on the world wide web that will attract attention and motivate action.